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Aequinox - Brand concept

The inspiration for Aequinox foulards collection came to me after listening to different speeches at TEDxHSG 2022. 

 

Today carbon footprint is one of the main topics in the area of sustainability. Additionally "climate neutrality" is increasingly becoming a status symbol for the wealthy population (e.g. Tesla). Aequinox foulards would be made out of NAIA cellulosic fibers and printed by sublimation printing, a technology that does not require water. 

I decided against pursuing this project, but I did finish one design of a possible Aequinox foulard. The design features Appenzeller Lindauerly and some other typically Swiss objects. I might order a small production one day just for fun.

Aequinox presentation:

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